About Us
YiYo was established in Hong Kong in 2021 and is a global market research company. We focus on the overseas track and are committed to providing global one-stop research services for gaming and Internet companies going overseas to empower companies with their overseas strategies.
- Our research resources cover the world's mainstream overseas markets, with more than 300 million user resources around the world, including Asia-Pacific, Europe, America, Latin America, the Middle East and other regions. No matter which market our clients wish to enter, we can provide professional and customized research services based on their needs.
- Our team members all have more than 10 years of market research experience. The core members have experience in building an overseas research process from 0 to 1 and have executed a large number of overseas research projects.
- The team focuses on the gaming and Internet fields and has user research experience in over a hundred games. The projects include MOBA, SLG, SOC, MMO, ARPG, action, shooting, sandbox, placement, card, two-dimensional, female-oriented and other mainstream categories. Covering various platforms such as PC/Steam, consoles, and mobile phones.
Team
Jordan Lv
Co-founderMr. Lv has been deeply involved in the field of game research for many years, serving player research projects for major game companies such as Tencent and miHoYo. He excels in data analysis and user behavior research, providing profound insights for game design.
Candy Xian
Co-founderCandy Xian is a seasoned User Experience Researcher with a distinguished career at NetEase. She has a deep understanding of user behavior and preferences, and her insights have significantly contributed to the enhancement of user engagement and satisfaction across NetEase's diverse game portfolio.